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August 2021 Edition

A huge "THANK YOU" to our partners and clients!

from Dawn Varga and Tina Inkrote

August 19, 2021

OnTarget Digital Services just turned 5! And we couldn't have done it without our amazing clients and valuable partners. 

It is because of your trust in us that we work hard everyday to provide the best digital marketing, paid advertising and online reputation services for your business or organization. We promise to continue to grow and develop in order to provide the best products and services. Our goal is to make every client a lifelong customer!

We can't thank you enough for allowing us to serve you.

Not a client yet? Want to learn more? 

Give OnTarget Digital Services call or text at (951) 394-1952 to set up a 20-minute conversation!

Subscribe to any of our monthly services before 09/22/21 and take advantage of our Summer Special


4 Things You Need (and One Your Don't) to Form Your Brand's Digital Identity

by Christopher Tompkins

August 15, 2021

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The first thing you should do when you begin a new business enterprise is create your company's digital identity. Essentially, think about all the places where you will want your future marketing campaigns to lead customers: your website, your Google Business listing and your social media. You’ll need to create all of these platforms before you start considering a marketing campaign.

So, to get started, here's a shortlist of must-haves to set up before bringing on a marketing team. Look at it like a digital package that’s in your hands to complete. Here are the essentials.

Build your website first

Before spreading out across the internet, establish your home base first. Build your website and make sure it’s free of bugs and fully operational before you start sending people to it. 

Your website is going to be the conversion point for your products or services. Everything that we touch on after this point is going to be a pathway back to it, so your site really is the most critical aspect of your brand identity.

Some important considerations of a good website include:

  • Make sure you have a clear and easy to spell domain name
  • Make sure your domain name is the name of your company if that real estate isn’t already claimed.
  • Make sure your website hosting is secure and scalable for when it’s time to expand things — for this, I would recommend a dedicated server hosting plan. It’s the more expensive option but you’re getting what you pay for.
Finally, make sure that you have a good grasp on SEO and incorporate all relevant keywords into your site to maximize traffic opportunities. Perform thorough keyword research to anticipate what kind of phrases your customers might be searching for to find the products or services that you provide, and include as many as you possibly can.


Cranberry Sauce

Chicken Cucumber Pitas

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Enjoy these easy (and tasty!) Summer pita sandwiches!


  • 2 cups cubed cooked chicken breast
  • 1 large cucumber, quartered, seeded and sliced
  • 1 can (2-1/4 ounces) sliced ripe olives, drained
  • 1 medium tomato, seeded and chopped
  • 1 small sweet red pepper, chopped
  • 1/2 cup cubed cheddar cheese
  • 1/4 cup chopped red onion

Dressing Ingredients:

  • 1/2 cup ranch salad dressing
  • 1/4 cup mayonnaise
  • 1 tablespoon Italian salad dressing
  • 1/4 teaspoon garlic powder
  • 1/4 teaspoon pepper
  • 12 pita pocket halves


In a large bowl, combine the first 7 ingredients. In a small bowl, combine the ranch dressing, mayonnaise, Italian dressing, garlic powder and pepper; pour over chicken mixture and toss to coat. Fill each pita half with a scant 1/2 cup chicken mixture.

Prep Time: 25 minutes |  Makes 6 Servings


OnTarget Digital Services is a proud member of the Greater Riverside Chambers of Commerce, the RV Women's Alliance and the Canyon Lake Chamber of Commerce.

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Contact Info

OnTarget Digital Services, LLC

Canyon Lake,California

Call or Text: (951) 394-1952